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The site states the following, "Numeridex provides solutions to all your labeling." We observed that the web site stated " The most complete line of Thermal Transfer and Near Edge printer ribbons." It also stated " Zebra, Datamax, Intermec, Sato and many others. Numeridex provides solutions to all your labeling. The most complete line of Thermal Transfer and Near Edge printer ribbons. Zebra, Datamax, Intermec, Sato and many others. Numeridex provides solutions to all your labeling. Numeridex provides solutions to all your labeling and barcoding needs." The header had labels as the highest ranking keyword. This keyword was followed by thermal transfer labels, direct thermal labels, and thermal transfer ribbons which isn't as urgent as labels.